:60 RADIO COMMERCIAL (To hear commercial, click the play button when download is completed.)
How do you generate consumer interest in a low-interest category like plumbing? You've got to be joking!
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| SFX: |
(PHONE RING/PICK UP) |
| LUCKY: |
LUCKY'S PLUMBING. LUCKY SPEAKING. |
| HOMEOWNER: |
THIS IS BOB DANIELS. YOU DID THE PLUMBING IN MY NEW HOUSE... |
| LUCKY: |
HOW YA DOIN'? |
| HOMEOWNER: |
NOT SO GOOD. MY PIPES POPPED. |
| LUCKY: |
UH-OH. WHAT HAPPENED? |
| HOMEOWNER: |
I DUNNO'. I WAS TAKING A SHOWER AND... |
| LUCKY: |
...WHOA! WHOA! WHOA! WHO TOLD YOU YOU COULD TAKE A SHOWER? |
| HOMEOWNER: |
...UH, I TAKE ONE EVERY DAY. |
| LUCKY: |
...UH. |
| HOMEOWNER: |
Y'KNOW LIKE BRUSHING YOUR TEETH OR DOING THE DISHES OR... |
| LUCKY: |
...YOU DO THAT STUFF EVERY DAY? YOU CRAZY? NO WONDER YOUR PIPES POPPED. THEY'RE PROBABLY POLYBUTYLENE PLASTIC. |
| HOMEOWNER: |
IS THAT BAD? |
| LUCKY: |
WELL, YA' CAN'T TRUST 'EM LIKE YA' CAN COPPER PIPES. |
| HOMEOWNER: |
REALLY? |
| LUCKY: |
COPPER PLUMBING'S BEEN THE STANDARD FOR ALMOST 70 YEARS. PLASTIC PLUMBING HASN'T BEEN AROUND NEARLY THAT LONG AND THE FAILURE RATE IS, WELL, EXPLODING! HA! HA! HA! |
| HOMEOWNER: |
HA. HA. HA. |
| LUCKY: |
COPPER PIPES ARE SO DURABLE THEY COULD EVEN OUTLAST YOUR HOME...WELL, NOT YOUR HOME. |
| HOMEOWNER: |
WELL, WHY'D YOU PUT PLASTIC IN MY HOME? |
| LUCKY: |
HEY! YOU WANTED CHEAP...PLASTIC'S CHEAP. |
| HOMEOWNER: |
SO NOW WHAT DO I DO? |
| LUCKY: |
OKAY, DO THE DISHES AT THE GAS STATION, BRUSH YOUR TEETH AT THE OFFICE AND WHATEVER YOU DO, DON'T FLUSH! |
| HOMEOWNER: |
GREAT. |
| LUCKY: |
AND REMEMBER, PLASTIC'S GOOD FOR TOYS BUT WHEN IT COMES TO PLUMBING, COPPER IS PROPER. |
| HOMEOWNER: |
THIS STINKS LUCKY. |
| LUCKY: |
OH YOU SHOULD TALK, "MR. NO SHOWER." |
| ANNCR: |
WHEN YOU BUY, BUILD OR REMODEL, MAKE SURE YOU HAVE COPPER PLUMBING IN YOUR HOME. IT'S THE PLUMBING... |
| TAG: |
IN NINE OUT OF TEN PLUMBERS' HOMES. |
| ANNCR: |
A MESSAGE FROM THE COPPER DEVELOPMENT ASSOCIATION. |