[!]Full Service
or Lip Service?

Every agency promises "full service." And every agency means something different by it. The key to your company selling more is having a partner with an open mind about all of your needs. With no vested interest in selling you only an ad or only a direct mail piece or a public relations program or interactive solution.

SANITY ! CHECK
Here's a check list of capabilities you might need in a marketing partner. You may not need all of them today, but you certainly could down the road.

Strategic Planning Research/Measurement
Print, Broadcast and
Out-of-Home Advertising		 Media Planning, Buying
and Management
Public Relations Direct Marketing
Interactive Communications Sales Support Literature
Point-of-Purchase Materials Graphic Design
Trade Show Support


Make sure any agency you'd consider
can handle all these disciplines. MRP can.